Service Marketing

Application deadline date has been passed for this Job.
Full-Time Employee
  • Post Date: 2019-08-30
  • Career Level Staff
  • Offerd Salary ¥4 - ¥6 Million
  • Experience 3 Years
  • Number of employee 1
  • Gender Required Both
  • INDUSTRY Internet & Gaming
  • Working Hour 9 to 18
  • Trial Period 3 months
  • Department Assign Product / Service Marketing Group
Job Description

Mainly responsible for marketing communication strategy planning and execution for all fees and services provided by Rakuten Mobile. 

[Specific operations] 

1. Collecting information In cooperation with the service planning department in the company, we collect information necessary for planning communication strategies and overall marketing activities. 

2. Analysis work 

Analyzes are made using the collected information and various internal data sources. 


Determining the target user and appeal axis through key message development, sales promotion strategy, and KPI establishment analysis when introducing new services . 

4. Extraction of actions necessary for improvement and coordination with related departments 

After launching the service, actions necessary for improvement are derived from business policies and various KPI / performance analyses, and adjustments are made with relevant departments. 

5. Design and operation of user surveys necessary for strategy planning 

6. Feedback to relevant departments 

After launching, the main services grasp the gap between the initial strategy and actual performance, and provide feedback centered on the service planning department . 

[Rakuten Mobile Business]

 As a MVNO (virtual mobile telecommunications carrier) known as “Cheap Smartphone”, it offers communication services, and as of 2018, it has gained the No.1 share in the MVNO market. Business. In 2019, the company decided to enter the MNO (mobile operator) business, and the communications business is attracting a lot of attention both in Japan and overseas as the core business of the Rakuten Group. 

Under the statement “Better Mobile Experience, The Best Quality Life.”, We provide high-quality mobile communications services to consumers at a reasonable price, and are in the midst of rapid growth. I’m in

Treatment conditions / sales bonus

Determined based on experience, ability, and performance. 

Salary revision: Twice a year (June / December), performance bonus: Twice a year (June / December * paid based on company and individual achievements, apportioned according to the time of joining) 

Commuting transportation expenses


Various social insurances (Employees ‘pension insurance, health insurance, workers’ compensation insurance, employment insurance), employee shareholding association, sports club corporation member, visa support, in-house daycare “Rakuten Golden Kids”, training at the time of joining the company, career development training, managerial positions Training, Global Experience Program (GEP), cafeteria (free breakfast, lunch and dinner), library (individual learning space), convenience store, fitness gym “Rakuten Fitness Club & Spa” (pay), hair salon “Rakuten Salon” (pay) Laundry service “Rakuten Cleaning” (charged), massage & coffee “HARI-UP” (charged), birthday party, club activities, payment, etc.

Selection process

Document selection → Primary interview: Department member → Secondary interview: General manager of the department → Third interview: Managing director → Appointment 

(It seems that you may meet other members before the interview with the managing director) 

* There is an SPI test 

* The number of interviews is 3-4 times. 

* The selection process is subject to change.


Saturdays, Sundays, public holidays, summer / winter holidays, annual paid leave, special leave (maternity leave, childcare leave, marriage leave, etc.)